AI Marilyn Monroe added to list of deceased celebrities digitally resurrected without consent

There has been much discussion in recent years about the practice of exploiting the digital likenesses of celebrities without their consent, either after their death or while they were still alive. Zelda Williams is one of them—— Lisa Frankenstein The director, Robin Williams’ daughter, has slammed the “disturbing” trend last year of people trying to recreate the voices and faces of the dead, as high-profile actors campaign for better results over possible use of artificial intelligence clones by studios struggle for protection. Yet despite the obvious ethical concerns, the company continues to do so. Newest? Soul Machines just launched “Digital Marilyn,” an artificially intelligent chatbot that looks and talks like Marilyn Monroe.

The company, which focuses on bioartificial intelligence-powered digital humans, launched the Marilyn robot at SXSW on Friday in partnership with Authentic Brands Group. ABG owns the image rights to Monroe and many other celebrities, both dead and living, including Elvis Presley and Shaq. Soul Machines said in a press release that the digital Marilyn, powered by GPT 3.5, is “ultra-realistic” and can react with “emotion and nuanced expression.” She can hold a conversation for about 20 minutes.

“Digital Marilyn is more than just an impressive imitation, she is an autonomous digital person, capable of natural, dynamic conversations that feel real and responsive,” Soul Machines wrote in a blog post. “It’s like. Marilyn’s own spark has been translated into the age of artificial intelligence, providing both devoted fans and curious newcomers with a unique and deeply personal connection.” Anyone else getting goosebumps?

Soul Machines promotes its digital celebrities (there are others, including an upcoming Carmelo Anthony robot) as a way for celebrities to “interact one-on-one with fans without limits” and “provide 24/7 connectivity.” Way. It’s worth noting that all of the other AI luminaries the company currently offers chat services for — Mark Tuan, Francis Ngannou, and Jack Nicklaus — are living people and therefore able to weigh in on their inclusivity. Soul Machines introduced the Marilyn Monroe AI to the public in an Instagram post on International Women’s Day, because nothing gives more than using the likeness of a female celebrity who is no longer around to “celebrate women” Permitted.